About Us

We started Alta Aventura because picking what to climb in shouldn’t feel like another crux. So we made ropa que rinde, se ve brutal, y vibra como tú.

Founded in 2024 by two friends from Miami, Alta Aventura was born out of love for the climb — and frustration with what to wear to it. We found ourselves constantly reaching for clothes that felt boring or didn’t reflect who we are: bold, vibrant, and excited to just get on the wall. Most climbing gear spoke in muted tones and mountain moods — but here in South Florida, our climbing community looks and feels different. So we made something new - algo con personalidad

We reflect the boldness of the SFL Climbing Community, the thrill of movement, and the mindset we live by: DO IT SCARED

At Alta Aventura, we believe climbing is more than just the send — it’s about the nerves before the crux, the stoke after the fall, and the weird little friendships you make in between. We wanted clothes that matched that energy. Designs that say something. Apparel that makes you feel good, move well, and turn heads at the wall.

We're still a small team, but we’re dreaming big! We’re working to grow Alta Aventura into a brand that not only makes great gear, but also brings climbers together — from local gym pop-ups to global trips that push you out of your comfort zone and into unforgettable climbs.

Co-Founder & creative director

Gabriela Rozo

I am a creative at heart, but my biggest passion is chasing new experiences and corners of the world. When I started climbing, it instantly became another way to explore — this time through movement, nature, and community. Whether I'm sketching designs or planning my next trip, I'm all about stepping outside my comfort zone.

Favorite climbing thing: slabs & my cafecito carabiner 💛

Co-Founder & Sales Director

Daniel Herrera

I’m a true adrenaline lover & passionate about all kinds of sports. I live for pushing my limits and connecting with people both on and off the wall so I'm always looking for ways to grow, train, and become the best version of myself.

Favorite climbing thing: overhangs & beta spraying 🤟